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Poler is a lifestyle brand that makes practical outdoor stuff and gear for all types of people and adventures.
Shirt design and social media shoot for Seattle Bouldering Project
SBP gave me the opportunity to design a shirt for one of the locations. I took inspiration from climbing brands like:
Pusher*
Mellow*
Gramicci*
3625 is the street address of the location. I chose only to include that on the front as a conversation starter, since the main goal of this project is to drive more traffic to that specific location. On the back I included a chalk bag to express the main purpose of Upper Walls: training.